Thursday
Selling the Dream
Thule "Bike Spot" from Nathan Avila on Vimeo.
This is a Thule commercial. This is how people who know what they are doing actually sell stuff. No one gives a shit about your product. Your product/service is a gateway to an experience they are longing for. Deliver on that and nobody will care about how much it costs.
May I Present: The Bike Snob NYC
For those of you who don't enjoy wearing Y-front pants and riding around you neighborhood like a chucklehead let me introduce you to the fine comedic stylings of Bikesnobnyc. Check him out.Lawsuit Bait
I hope these guys have a reserve account just set up for lawyers and such. I can already see the defamation and cease and desist letters in my mind. Stay classy San Diego. (Thanks to JB for the heads up)Wednesday
I'm mad as hell and I have access to Powerpoint
Sometimes, when I'm feeling like a shitty employee (often), I watch this slideshow and it makes me feel better. Never piss off a man who bears a grudge and has mad MS Office 2000 skillz.
What Is Good Content?
JESS3 / The State of The Internet from JESS3 on Vimeo.
People oh so frequently ask me what my presentation/ad/video/banner/brochure/pitch/slam dance party needs to look/feel/sound/taste like so that people will do what I want. Here's an example. If your shit isn't this thoughtful, simple, and compelling you fail. That simple. Here's a couple of books that can help.
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